The Complete Idiot's Guide to Branding Yourself [electronic resource]
Paprocki, Ray2009
eBook
Using powerful techniques refined in the heat of business competition, this book guides readers in defining and building a personal brand that is distinctive, relevant, and consistent. It includes: -An in-depth understanding of the principles of successful brand building-in any context -Practical tools to build and manage powerful relationships -Strategies for aligning personal brand values with an employer's brand values, and making brand-building a successful endeavor for both -Advanced techniques to continually refine your unique personal brand
Imprint:
[Place of publication not identified] : Alpha, 2009
Collation:
1 online resource (1 text file)
ISBN:
9781101032800
Language:
English
Subject:
BRN:
2549995